LVMH Métiers d'Art is proud to announce the acquisition of Grupo Verdeveleno, a Spanish company renowned for its expertise in tanning and finishing exotic leathers. Grupo Verdeveleno is a family-owned business with a young and dynamic founder that has distinguished itself not only for the absolute quality of its products but also for its dedication to transparency in its supply chain, standing out for its concrete efforts in traceability and ethical treatment of animals.
"It is with great pride that we announce our entry into the LVMH Group, a global fashion powerhouse. This is not just a business expansion but a merger of values and visions that will revolutionize the industry" said José Danvila, CEO of Grupo Verdeveleno. He continued, "Our company has been recognized not only for its unique approach to innovative artisanal techniques passed down through generations but also for our commitment to traceability and sustainability. This integration will enable all the Maisons under the LVMH umbrella to benefit from our knowledge and dedication to responsible and conscious production. As we celebrate this new chapter in our history, we reaffirm our commitment to pioneering sustainable practices, exemplary traceability, and the preservation of craftsmanship in the manufacturing world."
Grupo Verdeveleno has applied the culture of artisanal ceramics craftsmanship from the provinces of Valencia, Castellón, and Alicante to leather-working by collaborating with local artisans with centuries-old traditions. With this acquisition, in a meeting of shared values, LVMH Métiers d'Art will enable Grupo Verdeveleno to further invest in quality, supply chain attention, traceability, and sustainability.
The raison d'être of LVMH Métiers d'Art is represented by its daily commitment to nurturing, growing, and enabling a large community of individuals who are artisans and craftsmen of excellence in the luxury industry worldwide. Innovation, technology, and best operational practices blend into a bridge between creativity, craftsmanship, and research.
"It's the ethics of values that become action." explains Matteo De Rosa, CEO of LVMH Métiers d'Art. "Sustainability must be understood in a more holistic way: economic, social, and environmental sustainability, in creating an ecosystem. Our approach is to let founders continue to manage their companies while bringing our contributions to the operational, commercial, human resources, research, and development aspects of the business. It is quite literally a global community, and we are proud to be its guarantors, custodians, and administrators. Without attention to people and local cultures, the ongoing pursuit of excellence would inevitably be incomplete.".
Since its inception, LVMH Métiers d'Art has been a community spanning five continents. It is a network, a global village of forward-thinking workers and artisans that promotes innovation with a constant focus on sustainability, enabling significant emissions reductions and streamlining the production process. It is a network of highly talented suppliers working for the luxury industry, including tanneries, breeders, printers, and metal component manufacturers, all possessing an extraordinary heritage of tradition and world-class expertise.